Rashi Peripherals, India’s only Value added Distributor has announced the launch of the much awaited “Touching Everyone’s Life (TEL)” event. Organized in collaboration with world-renowned brands: Western Digital, SanDisk, Plantronics, Fitbit, Belkin and Lenovo, TEL aims to offer hands-on experience of latest product innovations in Lifestyle Tech to end-users. Kick-started in Mumbai, TEL is set to reach out to over 30 B and C class cities and towns across pan India. TEL will explore the untapped markets and help its brands increase their footprints in the country. Highlighting the vision behind the first ever TEL, Mr. Rajesh Goenka, Vice President, Sales & Marketing at Rashi Peripherals, said, “The utility of technology is not recognized unless it is seamlessly accessible to common people. We at Rashi
In a bid to penetrate into the high potential upcountry market, Rashi Peripherals has recently conducted ‘Partner Connect’ program in association with SanDisk. The objective of the multi-city event organized in Jammu, Ludhiana, Udaipur, Bhilwara and others was to increase brand awareness and facilitate relationship building with tier 3 and tier 4 IT & mobility channel partners. As the tier 1 markets have largely saturated, the B, C and D class cities are seen as the next growth engine for the IT industry. Rashi Peripherals is bullish over the growth prospects in the upcountry market and is building its robust network in the small cities through its flagship Partner Connect program. A brainchild of Rashi Peripherals, Partner Connect is a unique platform
Rashi Peripherals has conducted five city Partner Connect event to reinvent its channel engagement in the upcountry markets. The objective of the event series organized in association with Lenovo was to make partners aware of Company’s brand portfolio and showcase latest technology innovations in Commercial SB notebooks, desktops and TFT Display. Rashi Peripherals is the exclusive distributor for Lenovo Visuals in India. As the tier 3 and tier 4 markets are driving the growth of the IT industry, the Rashi Peripherals intends to leverage its strong distribution ecosystem to offer latest products to customers and enhance brand visibility of its vendor partners. Partner Connect is unique initiative to reach out to untapped cities and connect with potentials partners. Commenting on the essence of Partner Connect, Mr.
Rashi Peripherals has concluded multi-city Enterprise Partner Meet in association with Intel. The meet organized in Ahmadabad, Kolkata, Mumbai, and Bengaluru was aimed to increase awareness about Intel’s Data Center Blocks (DCB) offering among Enterprise partners. The increasing IT spending in the Enterprisesegment across the domain is boosting the server market in India. Considering enterprises’ need for fully integrated servers that cater to the variety of business demands, Intel has introduced Data Center Blocks (DCB). DCB are fully validated blocks that address a variety of business challenges and deliver performance, reliability, and quality for solutions to handle customers’ cloud, HPC, and business-critical workloads. During the event, RashiPeripherals explained market prospects in the server market in India and business scope in high potential regions