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Rashi Peripherals Rejuvenates its Corporate Identity; Now Known as RP tech India

 In a bid to reinforce its core strengths and futuristic growth ambitions, Rashi Peripherals, India’s only value-added distributor has unveiled a new corporate identity. The company will now be known as “RP tech India” (a subsidiary of Rashi Peripherals), while its new logo personifies forward and futuristic thinking.  The new corporate avatar signifies RP tech India’s emergence as the most trusted and fastest growing value-added distributor in India, thrives to become a “One Stop Shop” to fulfil all IT related requirements of Indian consumers. The new look also demonstrates Company’s ambitious growth and expansion plans.  The logo is the amalgamation of three strong colours Purple, Violet, Grey. The bold colour combination signifies Company’s forward, futuristic thinking. This colour combination indicates that the

Rashi Peripherals & Asus Ignite Passion For Sales Among Channel Partners

In a bid to ignite the passion for sales among its channel community, Rashi Peripherals, India’s only value-added distributor and Asus, recently concluded the Asus NB Passion event. The five-city event was aimed at educating channel partners on Asus Notebook business.  During the event, partners were given in-depth training on latest product offerings. The representatives from Asus and Rashi Peripherals offered them an expert guidance on the right market pitch for earning better ROI. There were also dedicated zones for product display and live demo which enabled partners to touch feel and explore the technology.  Talking about the motive behind the Asus NB Passion event, Mr. Mihir Talekar, Business Manager at Rashi Peripherals said, “The objective of the five city partner meet was to

Rashi Peripherals Becomes National Distributor of TP-Link’s SMB Range in India

Rashi Peripherals has announced distribution partnership with TP-Link, a global provider of reliable networking devices and accessories. Rashi Peripherals, will distribute TP-Link’s entire SMB line of solutions, including Indoor & Outdoor Access Points, Load Balance routers, VPN routers, Unmanaged, Smart, Managed Switches, SPF Modules, Media Converter and Splitters.  TP-Link is a global provider of WLAN and broadband CPE devices, supplying distribution to more than 120 countries and serving hundreds of millions of people worldwide.  Rashi Peripherals will ensure consistent products availability and effective service support to partners and end users through its strong presence in 750+ towns and a robust distribution network of 50 branch offices and 50 service centers spread across pan India.  Commenting on the collaboration, Mr. Rajesh Goenka, Vice President, Sales and Marketing at

Rashi Peripherals Successfully Concludes SI Partner Scheme

In a bid to penetrate into emerging tier 3 and tier 4 markets and reach out to the last mile of system integrator partners, Rashi Peripherals, India’s only Value Added Distributor, rolled out the SI Partner Scheme. Aimed at updating partners on the latest Component products and generating demand, the scheme received an overwhelming response from SI partners.  The scheme was extended to the entire Component portfolio including CPUs, Motherboards, RAM, Hard Drives, Graphics cards etc. Special incentives and rebates were offered to partners for procuring the stock within the scheme duration.  Talking about the scheme, Mr Alok Choudhary, Group Business Manager at Rashi Peripherals said, “The SI Partner Scheme is one of the value-added services Rashi Peripherals offers to its channel

Rashi Peripherals Wins National Award for Marketing Excellence

Adding one more accolade in its basket, Rashi Peripherals won the prestigious ‘National Award for Marketing Excellence’ presented by Times Network. The Company was honored for its extraordinary performance in the field of Marketing Communication in a glittering award ceremony recently held in Mumbai.  The National Award for Marketing Excellence recognizes organizations and individuals for their contribution in the field of marketing.  Upon receiving the award, Mr. Rajesh Goenka, Vice President, Sales and Marketing said, “We are honored to receive a National Award for Marketing Communication, which recognizes our sustained efforts for Channel Marketing, Communication andcommitment towards employee engagement. I am thankful to Times Network and National Awards for Marketing Excellence for this recognition.”  Marketing Communication is gaining a lot of prominence in the

Rashi Peripherals – ECS ‘Fly to Computex with LIVA’ Program Gets Big Thumbs Up from Partners

 In order to celebrate the success of its partners, Rashi Peripherals has rolled out the ‘Fly to Computex with LIVA’ scheme. Under the scheme, top performing SI partners were offered an exciting trip to Taipei.  A joint initiative between Rashi Peripherals and ECS, the ‘Fly to Computex with LIVA’ is first of its kind channel incentive program focused on LIVA mini-PCs, including LIVA X, LIVA Z/ZE, LIVA Q and LIVA ONE. The scheme was aimed at making LIVA mini PC business more rewarding for partners. The major highlight of the program was partners were given an opportunity to attend Computex 2018, the biggest IT show in the world and get hands-on experience of futuristic technologies showcased in the event. Total 9 SI partners traveled from India

Rashi Peripherals Wins Business Contribution Award From Western Digital

Kickstarting a year on a winning note, Rashi Peripherals has added one more prestigious accolade in its basket. The distribution powerhouse conferred the award by Western Digital for Business Contribution and Channel Coverage in 2017. Western Digital awarded the top distributors from EMEAI region for business contribution and channel reach in a glittering award ceremony concluded recently in Amsterdam. Rashi Peripherals was recognized for giving maximum channel coverage to Western Digital and helping the company to tap potential markets in India. Conferring the award, Khalid Wani, Director – Channel Sales Western Digital India said, “This award is recognition of the significant contribution of Rashi Peripherals to Western Digital’s business in India. Rashi Peripherals’ robust channel ecosystem and excellent channel management system have

Rashi Peripherals Wins Prestigious Indywood IT Excellence Award

Adding one more feather in its cap, Rashi Peripherals, India's only Value Added Distributor (VAD) has won the prestigious Indywood IT Excellence Award 2017. The distribution power-house was conferred the ‘Most Valued Distributor of 2017’ award for its exemplary contribution in the growth of the Indian IT industry.  The Indywood IT Excellence Award 2017 honored remarkable contribution of IT organizations and individuals in development of IT products and services. Mr. Mohammed Ibrahim Al Qahtani, senior advisor to Saudi Aramco presented the award to Rashi Peripherals at glittering ceremony concluded at Ramoji Film City, Hyderabad on 1st December 2017.  Headquarter in Mumbai, Rashi Peripherals is India's leading IT and Mobile distribution company having a presence in over 750 districts, through its wide network of

Rashi Peripherals – ECS Conduct Channel Connect Meet In Kolkata

In a bid to tap unexplored IT market in West Bengal, Rashi Peripherals, India’s only Value Added Distributor (VAD) and Elitegroup Computer Systems (ECS), leading motherboard manufacturer, conducted its flagship “ECS Channel Connect” event in Kolkata. The objective of the event was to create ECS brand awareness among channel partners and showcase the latest series of motherboards and Liva Mini PCs. West Bengal is the fastest growing IT market in the Eastern region. Infrastructure development, industrialization, and connectivity have triggered the demand for IT in the State. The State Government’s proactive steps to build a comprehensive IT ecosystem has positively impacted the industry. According to Confederation of Indian Industry (CII), the IT sector is growing at 16% with employment growth rate of 8%

Plantronics Launch Warranty Extension Program For Customers

Excited to see customers’ confidence in its next-generation communication gadgets, Rashi Peripherals, India’s only Value Added Distributor (VAD) and Plantronics have launched a Warranty Extension Program for gadget enthusiasts. Under the program, end users will get 6 months additional warranty on Plantronics Explorer, Voyager, Backbeat and Marque line of Bluetooth gadgets. To avail the additional warranty, customers will need to mail the warranty extension request and purchase invoice on Upon submission of the request, customers will receive warranty extension confirmation by return mail. They will need to keep the mail in record for warranty claim. This warranty extension program is valid only for Offline customers. Rashi Peripherals is the exclusive distributor of Plantronics in India. Under the program, the company will provide service