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‘Always ahead’ with innovation

( Mr Rajesh Doshi, Director, Zebronics India pvt ltd. spoke about the accessory market in India.) How has the accessories segment been so far ? The accessories segment is doing fairly well, this is due to the mobile boom. Accessories like power banks, earphones, headphones, headsets have their own space in the market.If you notice the accessories market is also seeing a rapid change in terms of introducing multifunction products which also helps a buyer feel satisfied as he is getting multiple products for the price of one. Speaking of multi-functional products Zebronics had launched a 6 in 1 power charger called Esteem, it is an all in one portable device which is wireless speaker, LED Torch, Power Bank and also comes with cycle

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